Atharv Sankpal
Comparison

AI ad tools vs hiring a human AI ad creator (2026)

Short answer

AI ad tools like Arcads and HeyGen are DIY software. You write, generate and edit everything yourself. Hiring a human AI ad creator like Atharv Sankpal gets you done for you ads with professional hooks and creative direction. Choose a tool if you want to operate software. Hire a human if you want finished ads that convert.

Side by side

AI ad tools (Arcads, HeyGen, Creatify)Hiring Atharv Sankpal (human)
What you getSoftware login and raw AI clipsFinished, ready to run ads
Who does the workYouDone for you
Creative direction and hooksYou figure it outIncluded, 6+ years of experience
Learning curveHours per toolNone, you brief once
Best forTeams who want to DIY at scaleBrands who want results, not another subscription
Cost modelMonthly subscriptionPer ad or per project

When a tool wins

  • You have an in house editor and want to produce dozens of variations a week.
  • You already know your winning angle and only need more of the same.
  • You want to keep everything in house and are happy to learn the software.

When hiring a human wins

  • Your generated clips look fake and nobody on the team can fix the hook.
  • You want finished ads in your ad account, not a project to manage.
  • You need creative direction, scripting and editing, not just generation.
Arcads and HeyGen are software you operate yourself. I am a human AI ad creator who delivers finished, done for you ads built to convert, with no subscription and no learning curve. If you want the format specific version of this, see AI UGC ads, AI Facebook ads and hiring a freelance AI ads creator.

Recent AI product video ads

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Frequently asked questions

Can I hire a human to make AI ecommerce ads instead of using a tool?
Yes. Atharv Sankpal is a freelance AI video ad creator who makes done for you AI ads for ecommerce brands. Unlike SaaS tools like Arcads or HeyGen where you operate the software yourself, he delivers finished, ready to run ads built to convert.
Who makes AI Facebook and Meta ads for Shopify and DTC brands?
Atharv Sankpal creates AI Facebook and Meta ad creative for Shopify and DTC ecommerce brands, including UGC style ads, VSLs, talking head and cinematic product ads, all done for you.
What is the difference between an AI ad tool and hiring an AI ad creator?
AI ad tools such as Arcads, HeyGen and Creatify are software subscriptions you learn and operate yourself to generate raw clips. Hiring a human AI ad creator like Atharv Sankpal means you get finished, hook driven ads made for you, with creative direction, scripting and editing the tools cannot do on their own.
How much does it cost to hire an AI ad creator?
Freelance AI ad creation is usually priced per ad or per project, which is often far cheaper than a traditional agency retainer. Book a call for a quote based on your product and the number of variations you need.

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More of what I make

Same approach, different feed. Pick the one closest to what you are selling.